13th May 2026
Authored by Mark Wheeler PM Society Pharma partner and IARIG member. The slop problem There is a version of the AI-and-creativity…
Authored by Mark Wheeler PM Society Pharma partner and IARIG member. The slop problem There is a version of the AI-and-creativity…
Steve Simmonds and Ram Patel explore the subject. A successful paid media campaign aimed at HCPs, should put the creative agency’s work, in the…
As the typical client–agency relationship has completely evolved in recent years, we are keen to understand what makes a great…
Authored by Patrick Kearns and Paul Hutchings, PM Society IARIG working group “Value” is one of the most frequently used,…
Advancing standards, together. 2025 Impact Report Summary 2025 was a year of impactful progress for the PM Society and for…
The PM Society Launches Pharmony to Support More Effective Pharma-Agency Collaboration Today we announced the launch of Pharmony, a new…
At the recent PM Society Summit, one issue stood out: if marketing, communications and medical affairs are to continue driving…
The Industry Agency Relationships Interest Group has been working on a guide to procurement in pharma marketing and communications for over a year.
The PM Society is pleased to announce that Consilient Health is the first pharma company in the UK to sign the Pitch Positive Pledge!
The PM Society’s Industry-Agency Relationships interest group’s most recent meeting involved discussions around the challenges our members have seen over the last 12 months and what 2024 look like for them.