In a recent webinar, “Putting the patient at the heart of clinical trials”, run by A Life in a Day, Vicky DiBiaso, Global Head, Patient Informed Development & Health Value Translation at Sanofi, shared her insight on exactly how to put this patient-centred thinking into practice.
Havas Lynx takes three Golds. AstraZeneca tops the client leaderboard for the second year!
The PM Society’s 38th annual awards was held on 15th March 2024 at the JW Marriott Grosvenor House London. The industry came together to celebrate the best creative communications in pharma and health care.
The PM Society is a not-for-profit organisation with 40 years of Giving Back. Here are just some of the highlights of the great work that has taken place.
The PM Society’s Industry-Agency Relationships interest group’s most recent meeting involved discussions around the challenges our members have seen over the last 12 months and what 2024 look like for them.
Hear Mike Orriss and Paul Reynolds’ reflections as the previous co-chairs of the Learning & Development Interest Group, and new co-chairs Mehrnaz Campbell and Claudia Coelho’s thoughts and plans for 2024.
This Pharmaceutical Marketing Society article is based on a recent discussion between three members of the Digital Interest Group.
This article provided an overview of various thought-provoking articles published by the PM Society Digital Interest Group (DIG) throughout 2023.
The 5th episode in the PM Talk series follows the behind the scenes of judging award-winning patient campaigns.
This article is the 13th in a series produced by the Digital Interest Group. It is an exciting time of year looking forward to next year’s projects with a new budget to spend, or perhaps quickly using up the remainder of this year’s budget before Scrooge in procurement takes it back.
Join us for an engaging episode of the PM Talk series as we explore the profound impact of storytelling in Pharma Marketing.
