Enhancing the performance of others involves balancing leadership and management to create environments within which people engage and flourish. Management might be regarded as a concern for the task and process, whilst leadership focuses on people.
No matter what your particular expertise is in the health marketing space, from account management to sales, to writing or training, a good presentation is an invaluable tool for helping get the message across.
Assertiveness is an essential skill for navigating the workplace effectively. Developing this skill will not only improve your confidence but also enhance your relationships with colleagues, improve decision-making, and help you manage difficult situations professionally.
The pharmaceutical industry is beginning to realise the transformative power of artificial intelligence (AI) in enhancing customer engagement. In the first article, we explored basic AI applications, such as using generative AI for content creation and data analysis.
If you missed it, watch this 45 min conversation with Phil Jackson sharing his insights from Haleon, GSK and more, about measuring impact in marketing.
Artificial Intelligence (AI) is revolutionising various industries, and pharmaceutical marketing is no exception.
1st PM Society Marketing Leadership fireside chat with Simon Merritt, Simon Grime and Carwyn Jones. Watch the on-demand conversation with Simon Merritt, discussing innovation in marketing leadership in consumer health
Following the recent sell-out PM Society Digital Awards and some of the feedback we received both formally and informally via social channels we thought we would share some fast facts. We can’t cover everything here but hopefully we’ve provided some answers to your questions.
Syneos Health Communications & Precision AQ lead agency list
Novartis, Roche & Takeda share top client spot
For the sixth year running the PM Society will be bringing their ‘A Career in Pharmaceutical and Healthcare Communications’ Event back to the Royal Society of Medicine.
