27th March 2024
PM Society celebrates its 4th year of the Creativity For Good initiative with record number of entries for this year’s competition.
PM Society celebrates its 4th year of the Creativity For Good initiative with record number of entries for this year’s competition.
Havas Lynx takes three Golds. AstraZeneca tops the client leaderboard for the second year!
The PM Society’s 38th annual awards was held on 15th March 2024 at the JW Marriott Grosvenor House London. The industry came together to celebrate the best creative communications in pharma and health care.
The PM Society is a not-for-profit organisation with 40 years of Giving Back. Here are just some of the highlights of the great work that has taken place.
The following film was created and generously sponsored by Inspired Films, content creation specialists for the healthcare industry Why perseverance?…
The PM Society has appointed Dom Marchant, Chief Creative Officer at OPEN Health, as Chair, to succeed Co-chairs Caroline Benson of Cuttsy + Cuttsy and Colin Williams from Astellas.
After four years as co-chairs of The PM Society, we are excited to be passing the baton on to our new Chair, Dom Marchant, it is also a great time to reflect on what has been achieved.
The phrase “AI will not replace you, a person using it will” probably sums up how those working in #pharmamarketing and #medicalcommunications fields think about the acceleration we’ve seen in #AI since last November.
By 2025, 50% of content will be modular, according to The Veeva Executive Content Innovation Council.
Pharmaceutical companies have two main choices when looking to build and maintain relationships with doctors and other healthcare professionals (HCPs):
This article explores what this means for medical education. What is the future (and the very real present) that we should be recognising to better support the education of HCPs?