27th June 2023
Whether you have clicked on this article because the title has ruffled a few feathers, or because you are in eager agreement – let’s take a step back and get on the same page by defining and aligning on what Omnichannel is.
News
How knowledge and teamwork delivers great compliant omnichannel pharma results.
Programmatic Marketing uses software to automate processes for purchasing digital advertising.
Using the word ‘omnichannel’ communicates a desire to deliver consistently brilliant and seamless experiences in all the settings where a brand and customer might interact.
27th July 2021
In 2021, the PM Society’s Digital Interest Group ran a series of interactive virtual sessions to help build omnichannel marketing…
21st April 2021
In 2021, the PM Society’s Digital Interest Group are running a series of interactive virtual sessions to help build your…
11th May 2020
Excelling in customer engagement How life sciences brands are re-defining HCP communications in light of the global pandemic. Wednesday, 6th…
25th March 2020
Agile Marketing: how to innovate faster, better & cheaper – Full Event Report Industry and agency experts gathered on the…
19th December 2019
Digital Works V: Digital Projects and Perspectives from 2018 – Meeting Report The PM Society’s fifth Digital Works event was…
18th July 2019
Half of science is asking the right questions. So said Roger Bacon apparently. If you prefer your bacon a little…