7th September 2023
Demystifying the early use of AI in Pharma marketing. It is a rapidly evolving field that we are just starting to explore in pharma marketing.
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3rd July 2023
In this podcast, The Red Thread, we discuss an expanded framework for thinking about the ‘red thread’ and some practical examples of the red thread in action in digital pharma tactics, innovation and also at a personal level.
1st May 2023
In this podcast, Marketing with a capital M, we discuss what marketing could and can be in an organisation beyond the advertising and communications.
11th October 2022
Shared insights on what UK Pharmaceutical Marketing professionals must embrace to be relevant and successful, and how the PM Society…