Introduction Competent leadership and managerial skills are more desirable now than ever to ensure team engagement during these uncertain times. The manager’s behaviour and actions can be pivotal to the productivity of the team. Unfortunately, new managers can sometimes be thrown into managing others without knowing where to start or given adequate training and coaching…
Who will benefit? Recommended for anyone working in a role that requires collaboration and alignment with marketing colleagues, including sales, medical, regulatory, finance, market access and health economics. Core competencies Appreciation of the role of marketing within the pharmaceutical and life sciences industries and its specialities Understanding what a good marketing strategy looks like and…
About the workshop This workshop, which is delivered across two sessions on Zoom, was developed to enable anyone who works with a creative agency to increase productivity, ensure their fees are spent wisely and ultimately produce more effective material. The workshop is divided into two broad areas. Firstly, it covers the benefits of true partnership…
Demonstrating effectiveness and ROI of omnichannel strategies in pharma is a critical component for decision-makers to identify spend, priorities and customer needs. Patient engagement is no different - but unlike a multi-channel tactical plan, defining KPIs and metrics for patient engagement is seen as more complex. During this in-person session at the Royal Society of…
Are you in an increasingly challenging Medical Affairs role? Are you relatively new to Medical Affairs and working hard to deliver impact and value in your new role? If yes then this series of five short, sharp modular interactive training delivered over Zoom is developed specifically for you to enable you to deep dive into some very practical…
Introduction In these current changeable and uncertain times, it’s more important than ever to ensure the agency is delivering the highest level of value, nurturing client relationships, increasing existing client retention and pro-actively seeking ways to add additional value. Those in account management are often the ones charged with forecasting growth and so have the…
Introduction This course is designed to increase account executive’s proficiency in assertiveness skills. In a busy working environment, building relationships and managing workloads can be difficult to navigate. Assertiveness is a learnable skill to increase our ability to communicate effectively, maintain healthy relationships, and handle difficult situations. Assertiveness takes into account the rights and feelings of…
About the course This workshop is rooted in the science of how the body and brain react to pressure and stress and offers a practical and non-fluffy guide to maintaining and building your resilience. Delegates go away with many insights, tools and tips. How the body and brain respond to pressure and the effect of…
Introduction Coaching is an essential skill for developing and building competence in others. For managers, a coaching approach help to build engagement with team members and facilitate day to day problems and issues. Who should attend? Being a highly transferable skill, all levels are welcome to attend. What will you learn? During the course, you…
Are you part of a cross-functional team launching a new brand or indication in the next 12-18 months? If yes then previous course participants would recommend you and your cross-functional team participate in this Mastering Launch Excellence workshop to help make your launch a success! Launching a new medicine has always been tough. Healthcare changes,…
