Introduction This course is designed to increase account executive’s proficiency in assertiveness skills. In a busy working environment, building relationships and managing workloads can be difficult to navigate. Assertiveness is a learnable skill to increase our ability to communicate effectively, maintain healthy relationships, and handle difficult situations. Assertiveness takes into account the rights and feelings of…
Introduction This course is designed to increase account executive’s proficiency in assertiveness skills. In a busy working environment, building relationships and managing workloads can be difficult to navigate. Assertiveness is a learnable skill to increase our ability to communicate effectively, maintain healthy relationships, and handle difficult situations. Assertiveness takes into account the rights and feelings of…
Course objectives This course considers how companies can avoid common compliance pitfalls in public relations and communications activities Target Audience Anyone involved at any level in PR and comms activities in agencies or pharma Course agenda The agenda is mainly determined by the attendees and their questions with a final version circulated to attendees beforehand…
Who will benefit? Recommended for anyone working in a role that requires collaboration and alignment with marketing colleagues, including sales, medical, regulatory, finance, market access and health economics. Core competencies Appreciation of the role of marketing within the pharmaceutical and life sciences industries and its specialities Understanding what a good marketing strategy looks like and…
Course description: This course considers how pharmaceutical companies can be effective in digital and social media within the boundaries of UK law and the ABPI Code of Practice. It considers promotional activity and non-promotional activity, mainly using questions collected from attendees but also with reference to examples of best practice and past Code of Practice…
About the course These two sessions, which will be delivered via Zoom on consecutive days, are rooted in the science of how the body and brain react to pressure and stress and offer a practical and non-fluffy guide to maintaining and building your resilience. It’s a relevant subject for most people in business today but…
Who should attend? Marketers or anyone who needs an in-depth understanding of pharmaceutical marketing New marketers, secondees new into a larger marketing role Established marketers wanting a structured refresher Agency colleagues who want an in-depth understanding of the challenges clients face Why might you attend? You might have been in marketing for a while but…
Introduction Competent leadership and managerial skills are more desirable now than ever to ensure team engagement during these uncertain times. The manager’s behaviour and actions can be pivotal to the productivity of the team. Unfortunately, new managers can sometimes be thrown into managing others without knowing where to start or given adequate training and coaching…
About the course These two sessions, which will be delivered via Zoom on consecutive days, are rooted in the science of how the body and brain react to pressure and stress and offer a practical and non-fluffy guide to maintaining and building your resilience. It’s a relevant subject for most people in business today but…
Are you part of a cross-functional team launching a new brand or indication in the next 12-18 months? If yes then previous course participants would recommend you and your cross-functional team participate in this Mastering Launch Excellence workshop to help make your launch a success! Launching a new medicine has always been tough. Healthcare changes,…
