Measuring Patient Engagement: Opening the Can of Worms!

Royal Society Medicine 1 Wimpole StreetLondon,

Demonstrating effectiveness and ROI of omnichannel strategies in pharma is a critical component for decision-makers to identify spend, priorities and customer needs. Patient engagement is no different - but unlike a multi-channel tactical plan, defining KPIs and metrics for patient engagement is seen as more complex.   During this in-person session at the Royal Society…

Get Tickets £145.00 – £195.00

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