News & Insights

Pitches, feedback and a missed opportunity

Whichever way you look at it the heat just got turned up. Whether you look at it from a social,…

PM Society Pitch Practice Survey 2019

Background This survey on Pitch practice was run in 2019 by the PM Society’s Industry-Agency Relationships Interest Group (IARIG) led…

Webinar: Industry engagement post COVID-19 – event report

Pharma engagement with HCPs and patients during and after the COVID-19 crisis Wednesday 3rd June Industry and agency experts attended…

Setting your agency partnership up for success (or not…?)

Selecting your new agency partner is often a long process and there’s a sense of relief once you have made…

How do you know you are choosing the right agency team?: The Art of Gemba

In my 11 years in pharma marketing, I have been involved in many agency pitches. Often the agency was chosen…

Think twice before you call a pitch

Every client/agency relationship has its ups and downs. There’ll inevitably be points of frustration along the way, where you might…

The cost of pitching and the size of the prize

Recent research conducted by the PM Society revealed that 61% of agencies spend over £15,000 in internal agency time for…

Maximising the agency & procurement relationship – part II: Meeting Report

The ‘Maximising the agency & procurement relationship – part II: New models for pitching in the 20s’ event took place…

Running a Successful Pitch

10 Top Tips Consider whether you need a pitch at all: Pitching is expensive for everyone. Could one of your…