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- Pharmaceutical Marketing Workshops (archive)
Virtual Training: Pharmaceutical Marketing for Non-Marketers
Virtual eventWho will benefit? Recommended for anyone working in a role that requires collaboration and alignment with marketing colleagues, including sales, medical, regulatory, finance, market access and health economics. Core competencies Appreciation of the role of marketing within the pharmaceutical and life sciences industries and its specialities Understanding what a good marketing strategy looks like and…
Zoom Training: Pharmaceutical Marketing for Non-Marketers
Virtual eventWho will benefit? Recommended for anyone working in a role that requires collaboration and alignment with marketing colleagues, including sales, medical, regulatory, finance, market access and health economics. Core competencies Appreciation of the role of marketing within the pharmaceutical and life sciences industries and its specialities Understanding what a good marketing strategy looks like and…
Zoom training: Mastering Launch Excellence
Virtual eventIntroduction Launching a new medicine has always been tough. Healthcare changes, a more cost-constrained environment not to mention the immediate and far-reaching implications of COVID-19 mean that launching a new medicine is getting tougher. Launch excellence is something that can make the difference between success and usage restriction. The skills, processes and understanding that drive…
Zoom Training: Pharmaceutical Marketing for Non-Marketers
Virtual eventWho will benefit? Recommended for anyone working in a role that requires collaboration and alignment with marketing colleagues, including sales, medical, regulatory, finance, market access and health economics. Core competencies…
Pharmaceutical Marketing for Non-Marketers
Virtual eventWho will benefit? Recommended for anyone working in a role that requires collaboration and alignment with marketing colleagues, including sales, medical, regulatory, finance, market access and health economics. Core competencies Appreciation of the role of marketing within the pharmaceutical and life sciences industries and its specialities Understanding what a good marketing strategy looks like and…
Essentials of Pharmaceutical Marketing
Virtual eventWho will benefit? New and aspiring marketers and those wanting to refresh their marketing thinking and be fitter to handle today’s healthcare environment. Topics covered Overview of pharmaceutical marketing Pharmaceutical…
Medical Affairs Excellence
Virtual eventAre you in an increasingly challenging Medical Affairs role? Are you relatively new to Medical Affairs and working hard to deliver impact and value in your new role? If yes…
Mastering Launch Excellence
Virtual eventAre you part of a cross-functional team launching a new brand or indication in the next 12-18 months? If yes then previous course participants would recommend you and your cross-functional…
Medical Affairs Excellence
Virtual eventAre you in an increasingly challenging Medical Affairs role? Are you relatively new to Medical Affairs and working hard to deliver impact and value in your new role? If yes…
Mastering Launch Excellence
Virtual eventAre you part of a cross-functional team launching a new brand or indication in the next 12-18 months? If yes then previous course participants would recommend you and your cross-functional…