PriMe Training

PriMe Training offers a variety of flexible workshops to support those working for a pharmaceutical company or a healthcare agency.

The PriMe trainers are experts in their training subject and create an interactive and engaging learning environment using a combination of plenary and case study-based sessions, to ensure that sessions are practical and productive.

You can be confident that your experience will be fun and fulfilling and your learning is practical so that it can be applied immediately on your return to work.

All courses can be delivered as in-house training and can be tailored especially for your specific need so that you and your team can explore any specific commercial issues relating to your own business in a single-company environment.

pharma-logo PriMe Pharmaceutical Marketing Workshops

Digital Marketing Training

The course curriculum is designed for marketing, sales and medical staff on both client and agency side who want to optimise their communication mix deploying the effective blend of digital strategies.

Future dates to be announced

Essentials of Pharmaceutical Marketing

A complete grounding in the principles, practices and processes of marketing in today’s environment, enabling you to deliver successful marketing activities for your company.

12 - 14 May 2020, 29 Sep - 1 Oct 2020, 8 - 10 December 2020, 23 - 25 February 2021

Managing a Portfolio

If you are an experienced marketer this workshop will give you the confidence to apply the principles and processes of portfolio management to your own business.

Future dates to be announced

Pharmaceutical Marketing for Non-Marketers

If you work alongside marketers this workshop will give you an understanding of marketing principles, processes and terminology enabling you to be effective member of your project team or business unit.

10 June 2020, 11 November 2020, 4 February 2021

Strategy Masterclass

The workshop will provide experienced marketers with the skills and confidence to develop a powerful marketing strategy and successfully drive its implementation.

21 May 2020, 14 October 2020

Mastering Launch Excellence

This workshop is an in-depth and practical look at the principles and process of executing a successful launch. It is open to those working within pharmaceutical and biotech companies and will be most useful to those who will be part of a launch team.

Future dates to be announced

personal-logo Personal Effectiveness

Client Development for Agencies

From SAE to ADs new in role, discover strategies for adding value to your client's business and growing your existing accounts.

29 April 2020, 4 November 2020

Client Development for Agency Account Directors

The training is designed for Account Directors and Senior Account Directors responsible for managing and growing client relationships and managing a successful team.

11 March 2020, 17 June 2020, 21 October 2020

digital-logo Market Access

Breakthrough Market Access 2019/20

This interactive 1-day course is designed for both pharmaceutical and agency staff who are relatively new to UK market access or for those who want to move to a market access role in the industry. The course is designed to provide an overview of the market access landscape in the UK, funding flows for both specialised and non-specialised treatments, Key stakeholders and the NHS levers to support uptake of those treatments.

Future dates to be announced

abpi-logo ABPI Code of Practice Workshops

ABPI - Making things happen in the digital space

This training is for pharmaceutical marketers and agency staff who are involved in the creation of digital materials

18 March 2020, 24 June 2020, 15 September 2020, 3 December 2020

The ABPI Code of Practice: A foundation course

This training is for pharmaceutical marketers or agency staff who are involved in the creation of promotional materials and activities

31 March 2020, 18 November 2020

inhouse-logo In House Workshops

How to get the best out of your creative agency

For clients at all levels responsible for managing advertising agencies and originating new creative work for print, video, digital material, conferences etc.

Pitching for success for agencies

Recommended for anyone working in an agency setting and involved in preparing and participating in pitching opportunities. Particularly relevant for account handling teams.

Pitching to select the right creative agency-half day

For staff at any level in Marketing or Procurement involved in managing pitches to select a creative agency

Understanding stress and building resilience

This half-day workshop is rooted in the science of how the body and brain react to stress and offers a practical guide to managing the pressures we face in the business world.