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DTSTART;TZID=Europe/London:20210609T160000
DTEND;TZID=Europe/London:20210609T170000
DTSTAMP:20260421T193308
CREATED:20210527T103030Z
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SUMMARY:3/4 - Different Faces of an Educational Webinar
DESCRIPTION:To attend the webinar you must have registered with the PM Society\, you can do this here\nThen RSVP to the webinar below\nNo more than 6 hours before the webinar you will be sent an e-mail and calendar invite with the link for the event.\n\n  \nIn our 3/4 webinar\, we will provide you with some thoughts and insights on running an educationally themed webinar. We’ll be looking at: \n\nThe concept behind the webinar\nHow to ensure the content will appeal to HCPs\nPlanning\, challenges\, production and delivery\nThe subsequent results of the webinar\n\n  \nSpeakers\nGavin Coetzee\, Webinar chair \nBusiness Director \nM3 (EU) \nGavin is Business Director at M3 and is involved in supporting Pharma marketing and digital teams deliver promotional and educational projects within the M3 global and doctors.net platforms. He has worked in the healthcare sector for over 20 years across variety of areas including Pharma\, Pharmacy\, market access\, APMS primary care strategy\, medical education and digital. \n \n  \nKaty Radburn-Smith \nEducation Development Director \nM3 (EU) \nKaty is the Education Development Director at M3\, working to create and deliver meaningful and impactful educational programmes for clinicians globally.  Katy previously held a client services position at M3 and over the past 20 years has had a varied career with roles in med comms\, biotech and academia.  She is now using elements from all these industries to develop novel and innovative digital education. \n \n  \nZoe Knights \nSenior Product Manager \nServier UK \nZoe is the Senior Product Manager (Oncology) at Servier\, responsible for creating and delivering the brand and digital strategy\, creation of promotional materials\, along with the development of national promotional and educational meetings. Zoe has worked at Servier for 20 years\, with previous roles being in Sales\, Medical Affairs and Marketing. \n \n  \nRichard Lucas \nInnovation Director \nTrustrack (Tangent 90) \nRichard has worked in Pharma digital for 30 years delivering on a wide variety of digital projects across the pharma pipeline. Trustrack focuses on the sharing of clinically relevant content with HCPs and is used across the industry. For this brief the Trustrack platform was configured by Tangent 90 for registration management\, authentication\, evaluation and certificates of attendance. The Tangent 90 team provided the solution for Live Q and A with approved simulate broadcast of speaker sessions which enhanced message delivery and uptake. \n \n 
URL:https://pmsociety.org.uk/event/3-4-different-faces-of-an-educational-webinar-educational-content-planning-production-delivery/
LOCATION:Online webinar\, United Kingdom
CATEGORIES:Digital (archive)
ORGANIZER;CN="Lorna Milner":MAILTO:lorna@pmsociety.org.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20210526T160000
DTEND;TZID=Europe/London:20210526T170000
DTSTAMP:20260421T193308
CREATED:20210511T090814Z
LAST-MODIFIED:20210527T084424Z
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SUMMARY:2/4 Customer Journey: from access to conversion: empowering impactful remote engagement
DESCRIPTION:Agenda\nWith 20-30% of our customers not expecting to see representatives face-to-face post COVID*\, remote selling is here to stay. In this the second of our 4 at 4 webinar series\, we will explore best practice\, behaviours and mindset required to achieve remote access\, consent and conversion as well as how functional content and data within CLM/CRM platforms\, like Veeva\, can enable and empower the multichannel remote representative. \n  \nSpeakers\nSam Pygall \nExecutive Director \nMSD UK \nSam Pygall is currently an Executive Director at MSD UK\, leading Commercial Strategy and Operations. In this role\, he has responsibility across MSD’s commercial operations in the UK\, including Strategy\, Commercial Analytics\, Business Operations\, Supply Chain\, Process Assurance and Risk Management. A pharmacist by background\, Sam has worked in the industry for over 15 years and has experience across Research and Development\, Marketing\, Patient Services and more latterly in Strategic roles. He has a passion for innovation\, change and transformation and has a particular interest in how pharma can engage in way that adds value to healthcare professionals and patients. \n \n  \nJames Harper \nFounder and Managing Director \ntwentyeightb \nJames is a trusted Veeva CLM/CRM expert helping pharmaceutical brand teams\, medical teams and their agencies optimise their use of Veeva to better enable and empower the multichannel rep for selling effectiveness. James leads a team of proactive consultants and developers passionate about helping their clients achieve excellence and over the last seven years have consulted on and developed in Veeva for clients such as GSK\, Pfizer\, AbbVie\, Gilead\, Allergan\, Takeda\, Janssen and LEO. \n \n  \nPhil Matton \nVP Strategy & Business Transformation \nBionical Group \n \n  \n  \nLornie Blake \nBusiness Manager \nBionical Solutions \n  \n \n  \n 
URL:https://pmsociety.org.uk/event/2-4-customer-journey-from-access-to-conversion-empowering-impactful-remote-engagement/
LOCATION:Online webinar\, United Kingdom
CATEGORIES:Digital (archive)
ORGANIZER;CN="Lorna Milner":MAILTO:lorna@pmsociety.org.uk
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DTSTART;TZID=Europe/London:20210512T160000
DTEND;TZID=Europe/London:20210512T170000
DTSTAMP:20260421T193308
CREATED:20210421T100454Z
LAST-MODIFIED:20210504T144021Z
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SUMMARY:1/4 Digital Marketing North Star
DESCRIPTION:Agenda\nTo anchor the series\, we kick off with a session that will look at the changes to our industry and how digital can be incorporated into your customer engagement strategy. Key discussion points that will be covered during the session include Customer Journeys\, Omni-channel campaign planning and Share of Voice. \n  \nSpeakers\nChris Bartley \nPartnership Director \nMedShr \nBiography: Chris Bartley is the Innovation and Partnerships Director of MedShr\, a rapidly growing health tech startup with over 1.5 million global HCPs as members. Previously\, he was Managing Director and Chief Innovation Officer of Havas Life Medicom\, one of Europe’s largest healthcare marketing communication agencies. Chris has extensive life science experience across brand strategy\, medical education and marketing having worked with many of the world’s biggest global health and wellness brands. \n \n  \nSam Pygall \nExecutive Director \nMSD UK \nSam Pygall is currently an Executive Director at MSD UK\, leading Commercial Strategy and Operations. In this role\, he has responsibility across MSD’s commercial operations in the UK\, including Strategy\, Commercial Analytics\, Business Operations\, Supply Chain\, Process Assurance and Risk Management. A pharmacist by background\, Sam has worked in the industry for over 15 years and has experience across Research and Development\, Marketing\, Patient Services and more latterly in Strategic roles. He has a passion for innovation\, change and transformation and has a particular interest in how pharma can engage in way that adds value to healthcare professionals and patients. \n \n  \nVictoria Serra Gittermann \nPrincipal\, Customer Experience Lead \nVeeva Systems \nVictoria is a Principal at Veeva Business Consulting where she leads the Customer Experience work for Europe. She has 10+ years of experience in designing\, building\, and implementing customer-focused commercial strategies\, working closely with commercial functions at global\, regional\, and local levels for top pharmaceutical companies. Particularly since she joined Veeva\, Victoria has become a big advocate for CX measurement and helping her clients make data-driven decisions. \n \n  \nColin Williams \nSenior Director\, Digital Strategy and Capabilities \nAstellas Pharma \nBiography: Colin Williams leads the digital transformation within Astellas Pharma. He has many years of experience in de-mystifying digital and tech to help deliver real business value. He brings a “real-world” results-driven focus to marketing with a focus on customer experience and operational excellence. He is also the current Co-Chair of the PM Society.
URL:https://pmsociety.org.uk/event/digital-marketing-north-star/
LOCATION:Online webinar\, United Kingdom
CATEGORIES:Digital (archive)
ORGANIZER;CN="Lorna Milner":MAILTO:lorna@pmsociety.org.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210318
DTEND;VALUE=DATE:20210319
DTSTAMP:20260421T193308
CREATED:20201001T090158Z
LAST-MODIFIED:20210218T154545Z
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SUMMARY:PM Society Awards 2021
DESCRIPTION:
URL:https://pmsociety.org.uk/event/pm-society-awards-2021/
CATEGORIES:Awards
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ORGANIZER;CN="Lorna Milner":MAILTO:lorna@pmsociety.org.uk
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20200916
DTEND;VALUE=DATE:20200918
DTSTAMP:20260421T193308
CREATED:20200121T163738Z
LAST-MODIFIED:20201001T082633Z
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SUMMARY:Digital Awards 2020
DESCRIPTION:VIEW THE RESULTS! \n\n\nThe Digital Awards is in its 11th year and celebrates the best in digital communications within the pharmaceutical and healthcare sectors. Judges include experts from within digital and creative agencies\, digital specialists and marketers from pharmaceutical companies as well as healthcare professionals. \nThis year\, because we were unable to hold a live event in London\, we held two online awards ceremonies on 16th and 17th September.  We had over 700 registrations for the event and with teams watching together on Zoom the total audience was estimated at well over 1000. We were blown away by the incredible levels of engagement for this event\, and we are truly grateful for everyone’s continued support and interest. Our overall sponsor PRECISIONeffect and all our category sponsors need a special mention – we are extremely grateful for their support. \nWe were lucky enough to have Russell Kane making us laugh at the start of both of the shows\, as well as Alan Dedicoat taking us through the categories. \nDue to considerations around compliance and licensing contracts we are unable to provide the awards show on demand but our online results brochure contains details of all the finalists and winners as well as information about all of our sponsors. \nIf you want to find out more about the winners please register for our free webinars: \n1st October \n6th October
URL:https://pmsociety.org.uk/event/digital-awards-2020/
LOCATION:Virtual event
CATEGORIES:Awards
ATTACH;FMTTYPE=image/png:https://pmsociety.org.uk/wp-content/uploads/2020/01/Supported-by-7.png
ORGANIZER;CN="Lorna Milner":MAILTO:lorna@pmsociety.org.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200124
DTEND;VALUE=DATE:20200125
DTSTAMP:20260421T193308
CREATED:20190729T123228Z
LAST-MODIFIED:20200929T124231Z
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SUMMARY:PM Society Awards 2020
DESCRIPTION:The 34th annual PM Society Awards announced at the Grosvenor House on 24th January saw Havas Lynx Group take an impressive seven Gold awards across work for six different clients and VCCP six Gold awards with two pharma partners. Other agency Gold winners were Envision Pharma Group with support from woolley pau gyro\, Havas Life Medicom\, HealthCircle\, McCann Health\, Syneos Health Communications and Verve. \nBoth Edwards Lifesciences and Teva won four Golds and one Silver each\, making them joint top of the pharma charts. Roche won two Golds and two Silvers and Reckitt Benckiser (RB) two Golds. Other Gold winners on the client-side included ALK\, Heart UK\, Immunocore\, Janssen\, Mundipharma\, Novo Nordisk and Santen. \nThe event is the largest in the industry awards calendar and attracts around 900 people from across pharma companies and agencies to the largest ballroom in Park Lane. The ceremony was skilfully hosted by Claudia Winkleman in combination with comedian Zoe Lyons and everyone’s favourite voice\, Alan Dedicoat\, the voice of Strictly. Although the Gold Awards were dominated by Havas Lynx Group and VCCP\, there were 21 different agencies and 30 different pharmaceutical or healthcare organisations that received a Gold\, Silver or Bronze. \nSincere thanks go to our sponsors\, without whom this event could not take place\, our award judges and to all those who submitted work and attended on the day. \nVIEW ONLINE RESULTS
URL:https://pmsociety.org.uk/event/pm-society-awards-2020/
LOCATION:JW Marriott Grosvenor House\, 86-90 Park Lane\, London\, W1K 7TN\, United Kingdom
CATEGORIES:Awards
ORGANIZER;CN="Lorna Milner":MAILTO:lorna@pmsociety.org.uk
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