Market Access Interest Group

Market access is central to the success of the healthcare industry and to patient outcomes. The term means something different to each of these stakeholder groups and equally to individual companies, health providers or patient organisations, according to their size and needs.

Principally market access involves preparing a positive environment which supports uptake of your product and demonstrating the ‘value’ of your product to the range of customers who influence uptake. Strategically, market access is about packaging data in the right way, for the right customer at the right time.

The PM Society Market Access Interest Group addresses the growing need for multiple stakeholders to understand their role in ‘market access’. Discussions are likely to be as diverse as the pharma/life sciences industries-patient dialogue, evidence requirements in the context of payer needs, the role of NHS liaison and the move from risk-sharing to value-based pricing. The Market Access group will also look to define, for the first time, the pharma and life sciences industries’ priority concerns relating to market access and, in time, to find practical solutions for overcoming barriers and establishing best practice.

We meet regularly to discuss common issues and focuses on:

  • Learning and education
  • Celebrating best practice
  • Providing an opportunity to exchange ideas and network

Membership of the group is open to anyone with an interest in market access in its broadest sense, but the Society is particularly keen to hear from industry representatives.

We hope you’re all keeping well in the current climate, and after a winter hiatus the Market Access Interest Group is back! We’ll be hosting the Market Access Social on a monthly basis, which is your chance to get involved in the discussion! Drop in for a chat on the current state of affairs and big issues in market access! Please do join us via our Zoom link to have your say and share your views with your peers!

We’ll kick off the Social again between 16:45 – 17:30 on March 11th with the session Market Access and COVID-19: Reflection on 2020 featuring Andrew Mumford, Principal Consultant, Market Access, Initiate Consultancy and one of the Co-Leads of the MAIG. After that we’ll be scheduling the Social for the 3rd Thursday of each month, let us know any topics you’d like to suggest for discussion with other experts in the field of market access. We look forward to seeing on the 11th!

Please register your interest for the Market Access Interest Group via Jenny at the PM Society in order to obtain the Zoom links for the Socials and to get involved with our wider Market Access related endeavours!

Latest Market Access videos

Craig Bradley – PM Society Chairman, lead Market Access Interest Group and Brand Manager at Shire

Craig speaks about the Market Access Interest Group and upcoming event in June

Robert Whitemore – Market Access Interest Group member, Director, Roboleo & Co

Rob discusses the current Market Access challenges facing the industry

Hassan Chaudhury – Market Access Interest Group member, Chief Commercial Officer, Health iQ

Hassan talks about the importance of real world data

Latest Market Access articles

Webinar: Rare access, the varying pace of change Event report

Industry experts attended the PM Society’s webinar on the 8th July to discuss how the UK authorities are performing...

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UK Market Access 2019 - Event Review

Speaker Bios and Slides   Craig Bradley, Product & Business Lead Rare GI, Takeda Craig has worked for Takeda,...

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Developing high value partnerships with the NHS

Hassan Chaudhury, is a member of the PM Society Market Access Group and is Chief Commercial Officer and Co-Founder,...

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Patient Access to new medicines; the changing landscape

Introduction The market access landscape has changed substantially since the introduction of NICE (1999) and the PPRS (2009, updated...

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